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How starting a blog and putting myself out there on the internet has completely changed my life and how it can do the same for you. Hey, friends, welcome back. If you’re new here. My name is Ali. I’m a doctor based in Cambridge and around five years ago. I made the plunge to putting myself out there and started my personal blog. So since basically, my first year of University, I knew I wanted to start some kind of blog. I knew I wanted to start writing on the internet, but I had all of these fears around it that I just could never really quite get over. Like firstly there was the fears around actually starting writing online in the first place. And it was things like, you know, what the hell Am I going to write about? Why would anyone read what I have to say? Surely if my friends and family discovered that I’ve got a personal blog that I’ve been writing online and they’re going to make fun of me and they’re going to think I’m a terrible person and I had this real barrier towards writing anything which was that there was nothing that I was going to produce, that was original. I will stalk on this thing of having to be original thinking that you know, everything out. There is already already been written about. I’m interested in Tech. I kind of like productivity but there’s a zillion Tech blogs and productivity blogs and YouTube channel, like what the hell am I as a 20 year old medical student going to contribute to?

This wider World, there was fear of perfectionism. You know, what, if my, what if my article sucks. What do people think? It’s awful. What a my grandma is bad or even worse. What if 10 20 years down the line, some employer who wants to try and hire me as a doctor sees, the fact that I’ve started a Blog and it’s like, wait a minute. Why did you start a blog in 2012 or 2013? Like I had all these like stupid fears in my mind and for solid like four or five years. These fears stopped me from putting myself out there online. They stopped me from right? From starting, a blog, from writing, a single word. But then on the 2nd of January, 16. So basically five years ago. I discovered this book show your work by Austin cleon and this book single-handedly changed my life and it’s actually the book that I have most gifted out of any other book that I’ve ever read. I keep multiple copies of this book in the house because often if I’m talking to people and they come over and they ask me for advice about anything at all. It’s always around. Oh my God, I’m scared to put myself out there and I just give them this book. It’s really sure is really easy to get through and it was just completely groundbreaking for me and helping me get over these various fears that I had and actually taking the plunge into writing online. And one of the things I really

About this book is that it’s really a guide to self promotion for people who absolutely hate the idea of self-promotion. Like I used to think self-promotion was like a dirty thing. And oh my God, if I put myself out there on the internet, what are people going to think? But the way he talks about it is that it’s not, it’s not about self-promotion. It’s about showing your work. Now, if you imagine, for example, if you’re watching me as a YouTuber, you’re probably interested in the behind the scenes of what it’s like being a YouTuber. And therefore, if I were to write about that on my blog, you know, do a little diary type thing where I’m like, hey, so I’m filming this video and this is What the script looks like and this is what the finished product looks like. And these are kind of the notes that I made and this is the thought processes. And the diagrams that I make to get to the point of the finished product. That’s actually quite interesting. And, you know, in the past, when the internet wasn’t really a thing, people couldn’t really get a behind-the-scenes, look at other peoples work. It would be like a writer would go into that cave and write a book and come out with a book or an artist would go into their cave and doing a painting. But everyone wants to see how the painting is made. They want to see how the sausage is proverbially created. And so really,

I think a Blog is not about having to come up with. Hey, I need to write something interesting. It’s actually just about documenting the stuff that you’re doing already. Now. I was a medical student at the time, and so I could have very easily documented. What life as a medical student was like. And in fact, that’s where I started doing on my YouTube channel. Like, five years later. I was reading, load the books back in the day and so, I could have documented the books that I was reading and sort of sharing my thoughts about them in writing book reviews. And in fact, people often ask me. What’s what’s like one regret or that you have or what’s one piece of advice? You’d give to yourself 10 years ago. And my answer is always I really wish I’d started. Arted a Blog earlier and I wish I’d just been writing reviews of books that I’ve read. I first read this five years ago, but I don’t know what my thoughts and feelings were when I read this because I just didn’t document them. And it would be so interesting. Now, to look back on. I don’t know, you know, the four hour work week, which I wish I read at the age of 17 and how it changed me. I don’t have any of that and I really wish. I had documented things on a personal blog, as I was going through out my life. The other big fear I had was that this thing of I, you know, I need to be an expert. I’m not an expert on anything. Therefore, how can it possibly write about it and chapter 1 of this?

Look says you don’t need to be a genius. You don’t need to be an expert to share your process and to document my work and to show how your learning stuff you can completely Embrace The Beginner’s mind set. I’m a beginner, you know, on YouTube. I’m a beginner. I don’t know anything about productivity. I’m just documenting the stuff that I’m learning and I’m like, hey guys, you know, here are some tips. I found helpful for me. If you find them helpful, maybe, you know, you’ll enjoy watching this video or something like that. And so if you’re watching this right now thinking, I hope I’m not an expert. Anything. I don’t, you know, therefore I can’t write about it just like embrace. Being a beginner someone who is a beginner is often so much better at teaching. Other people who are beginners. Then someone who’s an expert CS Lewis. Calls is the curse of knowledge. It’s like

Becomes So Pro at something, you forget what it was like to be a beginner at it. And so like right now I’m a total beginner at learning how to draw in front of them concept art. I’m taking art lessons and I’m documenting my process. Thanks to Austin. Kearns book, show your work on Instagram and Twitter and stuff and I’m even going to do like a little journey blog post on my website because right now, I’m not at all an expert in art. My art absolutely sucks. I’m a total beginner. But if you’re thinking of getting started an art, you might be interested be like, hey, how is it total beginner approaching this and what is the progression look like from not being able to draw anything? It’s being able to draw things that look kind of nice. And so it really is all about showing your work. The other big worry that I had was that what am I friends and family? Going to think, if I start a blog and I’ve got my own domain, a tally of.com. And that again was just stupid because a no one actually cares. Like we all think that other people are looking at us and judging us, but actually, everyone is worried about their own life. No one cares. Have a video up there about how to tackle imposter syndrome. And really, if you think about it, like let’s say, you’ve got a friend right now or a cousin or a brother or something and they’re thinking, hey, I want to learn the piano and I’m going to write about my journey of trying to learn it.

Would you be judge them for that? You probably. Wouldn’t you be like, oh, that’s kind of cool. You wouldn’t criticize them. You wouldn’t judge. Then you don’t think they’re an absolute fricking idiot for having the audacity to Post online. You will think? Oh, that’s kind of cool. It’s cool that you’re documenting, your journey. I want to follow along. And so it’s completely ridiculous how we all have this idea that hey, other people are going to judge me. But if we imagine ourselves in those other people’s position, we think. Yeah, I wouldn’t judge anyone for starting a blog or for starting an Instagram, documenting that our journey. I think it’s kind of cool. Let’s talk about how this is actually changed my life now. And this kind of three main things I want to talk about. Firstly is the idea of a Petit vehicle, this is a term that my friend David Pearl has coined a link to his YouTube channel and his writing course, which is very good down in the video description the way you want. Imagine it is, imagine you’re living in a village. The only people you interact with are the other people in your village and occasionally a train comes by, and someone visits the village and you kind of have a chat to them and stuff. But like you’re really limiting the amount of people you could possibly have connections with your limiting. The amount of people you can be friends with your limiting. The Serendipity that can happen to you because you’ve just you’re just surrounded by this tiny village of people. Now, imagine if you were the sort of person who, you know, once

Month, you took a trip to neighboring towns and he started meeting people and saying hello to people over there. You started connecting with people who are interested in the same stuff as you, that just massively exponentially increases, the interesting things that can happen to you. It increases your surface area for Serendipity. And I really like the metaphor that David Pearl uses about this, which is the idea of robots. When you create and share an idea is you put your ideas onto the internet, which one’s little robots can basically carry your ID.

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I did. Who are sitting from Malaysia to Mauritius to Algeria who are scrolling the internet and they want to learn about whatever it is that you have written about or created a video about. And when you’re sleeping, when you’re out playing tennis with your friends, when you’re on a walk on the river, you pay no charge and those robots are like little carrier pigeons. Deliver your ideas to people all over the world. And what’s amazing is you can make something once. And the robots will work for you for the rest of your life. And so as they deliver your ideas to people, Serendipity happens to meet new people. They reach out to you. They want to give you money. They want to help you. They have a Consulting project that they need your help with anything whatever it is, but why I like the word Serendipity vehicle is what they can imagine. With the ideas that they share are beyond what you can possibly think of what they would.

And the things that end up entering your life or things that are out of the scope of your imagination and that you could have dreamed of before. So, really, when it comes down to it. When you putting your ideas into the world, you’re allowing yourself, you’re opening yourself up to get all of these really interesting connections. You might make friends, you might make business associates, might even meet the person. You marry because of the fact that you are putting yourself out there on the internet and you’re moving from this tiny tiny village to suddenly opening up your network to the entire world and that is amazing. Secondly Rising on Has changed my life because it’s really helped me get clarity over my own thoughts and I realized this back in 2016 when my company 6 Med wasn’t doing particularly. Well, we’ve been doing really well for a few years and then our growth started to stagnate. I had like all these thoughts and feelings around this and like feeling sad and feeling annoyed that, you know, this company wasn’t doing very well and I had a real crisis of thinking like what the hell am I doing with my life? What am I doing with this company? A mic sort of letting this really good thing, go to waste and I spent ages thinking about this, but it was only when I actually wrote a blog post about it about this kind of balance between time.

Money, which is kind of what it came down to. It was when I wrote a blog post about it, and wrote it publicly and published it on my blog. That helped me solidify and clarify my own thinking around it. And the cool thing is that by putting myself out there. I connected with Austin kleon who wrote the book because I sent him an email saying thank you. This has changed my life and he actually came on an interview on my YouTube channel. A few months ago. This is what he had to say about this idea of clarifying. Your thinking what is interesting about having a blog or some sort of daily project. Even if it’s like, I post one thing to Instagram every day or Do you know something little like that? Having something I have to do every day you find out. It’s not that you have something to say. It’s that you find out what you have to say. So that’s so like, writing every day. Some people say, oh, you must have so much to say, because you’re right every damn like, actually it’s the opposite. I have more to say because I sit down and write every day and I figure out what I’m thinking and what it actually is that have to say so, writing is actually not.

Just a way of communicating with the world. It’s actually a way of communicating with yourself because the simple Act of sitting down in front of a keyboard for 45 minutes before, pulling out your notebook for a half hour. Whatever it is. You are creating space in the day for you to kind of connect with up with what’s here and to figure out what’s going on. And what is it that I really feel. What is it? That I really think that’s something that begins. Gnar has to get over very quickly is that this idea? Like well, I don’t have anything to say, what am I going to blog about? It’s like the the pressure and the routine and the muscles of blogging everyday means that you will get to something everyday and there’s loads of other reasons why writing online change my life, but the third one and final one. I want to talk about here is the butterfly effect. Now, the butterfly effect is this idea that if a butterfly flaps its wings in like Brazil, then the like,

Air currents produced by that further down, the line can cause a chain reaction that produces or to a tornado. And so, it’s just this idea that like a seemingly small thing that you do, can have a huge effect further down the line. And so, the way that starting a blog changed my life, is that it made me okay, with putting myself out there on the internet, it gave me the baby steps to write a few blog posts in like 2016. And so when it came to 18 months later in 2017, when I thought, hey, should I start a YouTube channel? I didn’t have that fear. I didn’t have that fear of. Getting started, because I’d already taken the baby steps and It’s my personal blog. Thanks to show your work. And honestly, I think if I hadn’t started the blog, I probably wouldn’t have started the YouTube channel because I would have been Paralyzed by the. Oh, my God. I can’t put myself out there. What if, what if people find out my real name? What if my friends and family? See my YouTube channel? One, what are people going to think? But because I had 18 months worth of practice of starting of, like, writing online and realizing that no one actually cares. And my friends, and family did not give the slightest us about, whether I had a Blog, I realized I can start a YouTube channel. I can Vlog my medical school. Elective. I can make videos about how to get into med school. Cool. And no one cares. All that does is that it helps people and that’s good. And it can grow my audience. And that’s why I’m sitting here talking to you today about three and a half years later because I took the plunge into writing online five years ago. In fact, fun little fact actually went on a zoom date yesterday with someone who I met online, who was watching my videos. And so if she and I end up getting married, then that would have also been down to putting myself online and starting a vlog. Thank you to Austin Peay. All right, let’s briefly talk about how to actually start writing online and what to write about. So, how do you start? Well, basically you want to

Google free website. And you want to make an account on WordPress, which is completely free or sub stack, which is completely free. Or you can use to ghost, which is the platform that I use. It cost a bit of money. But if you’re genuinely serious about starting a blog, that changes your life, it’s something that’s very much worth investing in, but if you are unable to, or if you just have like this allergic reaction to the thought of spending money on the internet, you can always use sub stack or WordPress, which are completely free. And in terms of what do I write about this? Is that this is a question, I get a lot and let’s cut to another segment from David Pearl over here. When you Art writing do not even think about what the world is going to be interested in, just do what interests you and get to the place where you’re writing about super Niche topics. I mean, if there’s any lesson of the internet it is that you’re not the only person interested in whatever it is that you’re interested in. Like we know that and the niche topics, honestly are the ones that are going to give you the best benefits of meeting.

People and having interesting things happen. So yeah, start with the smallest thing that you possibly can start with writing about whatever interests. You is document, your work Reed, show your work document, your process document, you learning stuff. If you do that plus being slightly active on Twitter, which we’re going to talk about another time, then you’ll just connect with other people who are interested in the same things and you’ll make friends and you’re like business connections and you’ll really enjoy becoming a global citizen of the internet. So that’s all you really need to get started. But if you’re interested in more writing tips from me, and from the authors that I’ve interviewed on this YouTube channel over The last year, you should definitely check out the extended version of this video, which is available on nebula. If you haven’t heard nebula is an independent streaming platform that’s built by me and a bunch of other creators. And it’s a place where we can put our content without worrying about the YouTube algorithm. And so for a video like this where the extended edition is like 35, 40 minutes long. It means I can put that on nebula and not worry about having to kind of cut things down bit by bit. For YouTube on nebula, you’ll find a lot of other exclusive videos created by me and some of my creative friends. I’ve got a workflow Series where I talk through my workflow for my favorite productivity.

Apps. And you also get early access to all of our videos, completely ad free. And so in the extended version, this ad completely disappears and instead you’ll just get a load of writing tips from me and the people that I’ve interviewed, if you want to join nebula, the best way is to sign up to curiosity. Stream whole, very kindly sponsoring. This video curiosity stream is the world’s leading documentary streaming subscription platform and they’ve got thousands of really high budget, high-quality documentaries, covering everything you can possibly think of and actually one documentary series. I’ve been enjoying recently, is called how to look at a painting, which I’m watching because I’ve never really gotten the whole Art Gallery thing and You know, why do people enjoy looking at paintings? But now that I’m trying to become a concept artist, this is helping me. Can I get more of an overview of exactly why this happens and all the different things to look for in artwork? But the really cool thing is that Curiosity, stream has a bundle with nebula and so if you sign up to an account for curiosity stream, which is like $15 a year, you actually get free access to nebula for a whole year bundled with that. And so, for less than $15, you get access to tons of high-quality documentaries. And also loads of my original content on nebula and also loads of other Creator, original content nebula, which makes this the sea .

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